Human has bad recycling habits. Not many people are aware of the recyclability of the items they bought. Even worse, more than 60% content in recycling bins are in fact not recyclable. We believe that a lot of these bad habits have been formed when people are small, especially when there is insufficient and ineffective education that incentivizes kids to care about the environmental impact that they have created.
In the research and interview process, we found that the inefficiency of green education is associated with the low interactiveness and entertainment value of teaching materials. We were surprised that a lot of kids actually know about ways to protect the environment, but tradition education fails to help them transform such knowledge into actions.
To make green education more fun, we came up with the idea of gamifying a trash bin. The bin can be put in classrooms so that kids can interact with it anytime in school.
We think that kindergartens and primary schools have great incentives to improve the quality of education, especially in the areas of STEM and environmental protection. Although parents often request schools to emphasize these areas, they are just the evaluators of our product. Afterall, teachers are the ones who decide whether to introduce a new set of education materials and tools. As a result, we chose teachers as our target customers.
The design of our user interface has to acheive two objectives - attracting kids and educating them. Thus, we designed the software as a second-person pet game with cute animal characters. The clothing and appearance of the characters evolve when it gains experience points. And experience can be gained by throwing the right trash into the bins, while keeping as few trash as possible. The interface is displayed on a touch screen powered by Raspberry. We embedded the entire hardware module into four trash bins made of plastic.
After one week of research, interview and brainstorming, We had only one more week to finish our prototype. We divided the team into 3 sub-teams 'Software and UI Design', 'Hardware and Physical Design', and 'Business and Pitching'. Each member can join up to 2 teams. This ensures a good specialization while providing enough flexibility and cross-team collaboration.
We have made a demo for giving a better illustration of our product.
Although we didn't manage to win the championship, we did won the Audience Favorite Award. A lot of audience, including parents, expressed an unbelievable amount of interest in our likable products.